More than 70 years ago, words like recycling, sustainability and climate footprint were still a few decades away from entering the common vocabulary - but that didn’t stop them defining our original business idea.
In our industry, Bolon has always chosen its own path. Not just in terms of what we sold - but also in terms of how we produced what we sold. We were born from the groundbreaking idea of recycling vinyl and textile offcuts into woven rag rugs. The result was a durable and attractive product that very quickly proved to be a success in Sweden. This laid the foundation for today’s Bolon. A business still driven by the same spirit and commitment that defined its birth.
As a business, Bolon has always taken pride in doing things in our own, unique way. As each generation of the company has left its mark on our history, we can look back on decades of development and sustainable innovation with a great sense of achievement. However, today we’re faced with some profound challenges and Bolon, like countless other businesses in countless industries, has to do more to address the climate crisis.
That’s why in 2020, we set bold new climate and circularity goals we have chosen to call our ‘Promise’. The goals we want to achieve and how we intend to reach them are clear, as is the timeframe in which this will happen. It’s our sincere promise that by 2028, the progressive, responsible path we’ve mapped out will move us closer towards zero climate impact much earlier than the terms set out in the 2015 UN Paris Conference. There’s no doubt that delivering our Promise will test us in ways we’ve never been tested before. At the same time, I’m calmly optimistic that we’ll achieve our aims, driven by the innovative spirit, skill and sheer positivity that has characterised Bolon since we were established in 1949.
Marie Eklund, CEO, BOLON AB