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Bolon brings new collection Elements to Orgatec

Bolon the Swedish design company that makes innovative flooring solutions for public spaces is run by the sisters Annica and Marie Eklund the third-generation in the family business. Bolon is an international design brand with clients such as Armani, Google, Volvo Cars, Adidas, Skype, Missoni and Rezidor Hotel Group. Bolon’s new flooring collection brings the harmony of the natural world to interior spaces. Discreet and versatile, the ten designs in the Elements range act as a bridge between objects and their surroundings, demonstrating the positive effect that good design can have on our senses and wellbeing.

The Elements collection reflects the hues and textures of the natural environment. Its two warp threads have a grey and beige base, inspired by the warm and dusty melanges found in nature. These are woven into weft threads, whose shades evoke materials such as flax, oak, ash, cork, birch, marble, walnut, flint, wool and silk. The highly tactile flooring has an artisanal appearance and a structure reminiscent of linen.

 

“Elements is based around nature and is an example of quite classic design in the Scandinavian or East Asian sense. It doesn’t shout, but it still has presence. It’s all about the feeling of harmony that it gives you and its allusion to our design heritage,” says Marie Eklund, Chief Executive Officer of Bolon. Annica Eklund, Bolon’s Chief Creative Officer adds: “We want to help create spaces that give you a warm, welcoming feeling, but which still speak of good contemporary design. The Elements collection and Bolon are all about the people who experience them.”  

INCREASED DURABILITY AND SUSTAINABILITY

Elements is based around a new type of yarn that Bolon’s R&D team has developed, and the backing is made from up to 33% of recycled materials. The profiled H-thread has a soft, welcoming aesthetic, but also ensures greater resilience to daily wear and tear, allowing Elements to withstand the high levels of footfall that are common in large spaces. 

ELEMENTS INSTALLATION BY NERI & HU

Bolon commissioned the celebrated Shanghai-based interdisciplinary design practice Neri & Hu to design its stands for this year. The studio based its design on the concept behind the Elements collection, creating a stand that communicates a contemporary, nature-inspired aesthetic that bridges East Asian and Scandinavian design traditions. Neri & Hu’s researchled approach to design chimes with Bolon’s own philosophy. Each of the ten designs are available in rolls, in 50 x 50cm tiles or in Bolon Studio with Impact Sound Insulation backing as an option. 

Warmly welcome to our stand at Orgatec, Hall 11:2, stand 011.  

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